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"Many a small thing has been made large by the right kind of advertising."
Mark Twain (1835 - 1910) A Connecticut Yankee in King Arthur's Court
"Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left."
David Ogilvy
"Advertising may be described as the science of arresting the human intelligence long enough to get money from it."
Stephen Leacock (1869 - 1944)
"Half the money I spend on advertising is wasted; the trouble is I don't know which half."
John Wanamaker (1838 - 1922)
"Advertisements... contain the only truths to be relied on in a newspaper."
Thomas Jefferson (1743 - 1826) Letter to Nathaniel Macon, January 12, 1819
"Search your parks and search your cities, you will find no statues of committees."
David Ogilvy
"Safe advertising is the riskiest thing you can do."
Bill Bernbach
"As we turn through the pages of the press and the periodicals, as we catch the flash of billboards along the railroads and the highways, all of which have become enormous vehicles of the advertising art, I doubt if we realize at all the impressive part that these displays are coming more and more to play in modern life..."
Calvin Coolidge, quoted in Frank Presbrey, The History and Development of Advertising
"Dali and other surrealists manipulate and distort the mundane actuality of the world we live in to reveal the imagined world of our hidden desires. With different goals and different motives, this is exactly the conceptual space where advertising is most often at home."
Barry Hoffman, quoted in "The Fine Art of Advertising" Tabori & Chang, 2002)
"Seeing a murder on television... can help work off one's antagonisms. And if you haven't any antagonisms, the commercials will give you some."
Alfred Hitchcock
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